VERIFIED PURCHASE PROGRAM FROM SHESPEAKS

Program Overview

A new, verified purchase shopping program that drives thousands of in-store sales and social
promotion, through the 250,000 shopper influencers in the SheSpeaks community.
Using the power of the SheSpeaks platform, the program verifies influencer shopper sales
through receipt upload technology, drives social sharing, and measures the social impact,
along with units sold.

Here's How It Works

Thousands of geo- and interest-based targeted shopper influencers will be asked to:

1. VISIT

Visit a selected store and locate
the product on the shelf

2. PURCHASE

Purchase the
product

3. VERIFY

Upload their receipt to SheSpeaks
platform for verification

4. SHARE

Create and share social content with
their audience about the product

Realizing Verified Sales From Targeted Shopper Influencers

Found It, Bought It, Tried It, Shared It

Measuring Sales

We can track three success metrics for the program:

  • Actual sales from verified SheSpeaks shopper receipts
  • Pre vs. During In-Store sales for Test Markets
  • Control vs. Test Market sales lift

Measuring Social

  • Product Reviews
  • Social Impressions/Reach
  • Engagements

Content Created

The activation can include: social posts, blog posts, and/or ratings & reviews or videos.

Program Cost

Pricing depends on the product, number of SKUs, and number of targeted stores.

#HeinzVeggieKetchup Verified Purchase Program Results

658% of goal

Impression

Driven on
Facebook, IG, Twitter & Pinterest

100% of goal

Verified Purchases

Receipts from
Walmart stores

840% of goal

Ratings & Reviews

Written on
Walmart.com

Download The Case Study For More Information

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