Glidden & Olympic
Glidden & Olympic at Walmart
Drive purchase of Glidden Paint & Olympic Stain products at Walmart utilizing DIY influencers on Meta and YouTube.
Both brands surpassed all key performance goals and achieved above benchmark paid click-through rates across all social channels. Paid CTR performance was exceptionally high, with Glidden’s Meta campaign achieving the highest CTR (17.16%) across all SheSpeaks programs in 2026 to date! We also generated 9 CTV asset versions formatted to specific specifications, expanding the content’s usability across brand and media placements.
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