Becoming a Leader: Finding Confidence & Success with Forbes’ Laura Brusca
In this episode, we sit down with Laura Brusca, the Chief Communications Officer at Forbes and President of New York Women in Communications (NYWICI). Laura shares her inspiring journey from her early days in communications to becoming a leader in the industry. We dive into her career path, the challenges she’s faced, and the lessons she’s learned. She offers advice for young professionals entering the field, discusses the value of building networks, and emphasizes the importance of stepping outside your comfort zone to grow personally and professionally.
Highlights from this Episode:
- The Role of a Chief Communications Officer: Promoting and protecting a brand, corporate communications, and the shift in dynamics with hybrid work environments.
- Career Path Insights: Laura’s career journey, including early internships that shaped her trajectory and how she discovered her passion for corporate communications.
- The Value of Networking: Laura’s involvement in NYWICI, her transition from volunteer to president, and how organizations like this help build networks and create opportunities for women.
- Overcoming Challenges: From public speaking fears to moments of embarrassment, Laura reflects on how these experiences have made her more confident and adaptable.
- Advice for Young Professionals: Tips for starting a career in communications, the importance of internships, and the value of being proactive and open-minded.
- Self-Compassion and Growth: Learning to not overthink feedback, give yourself grace, and use challenges as stepping stones for growth.
About Laura Brusca
Laura Brusca is currently a Senior Vice President of Corporate Communications at Forbes, where she directs strategic corporate communications, thought leadership, issues management, media relations and internal communications.
An accomplished and award-winning communications executive, Brusca exerts influence that shapes the modern-day narrative at one of the world’s most-storied media brands. With nearly a dozen years of significant corporate communications/reputation management experience, gleaned from in-house and agency roles, w she worked with established global brands. Throughout her career, she’s steered brands in challenged industries, helping to position them in highly competitive environments and drive employee passion and pride.
Prior to joining Forbes, Brusca worked in the Corporate Communications practice at Ruder Finn, directing communications for well-known brands including Novartis, Kering (parent to Gucci and PUMA) and H&M.
Brusca earned a Bachelor of Communications degree from Denison University. She was recognized by PRSA-NY as one of its 15 Under 35 and she serves on three Boards – Brass for Africa, a charity focused on empowering youth through music education, and Superlost Coffee, a Bushwick-based coffee roaster, and New York Women in Communications (NYWICI) and is committed to giving back and mentoring future women leaders in communications.
Source: LinkedIn
Follow Laura:
Resources/Links
Follow Laura on LinkedIn: https://www.linkedin.com/in/laurabrusca/
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