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Insights and Ideas from SheSpeaks
Who Will Ring in Holiday 2015 Sales?
SheSpeaks surveyed 2,310 of our Members to find out their shopping plans for the 2015 holidays.
How Food Brands Can Win Over Female Shoppers
Originally published at MediaPost Marketing: CPG. By Aliza Freud It’s a typical Tuesday evening at Jackie’s house in Madison, Wisc. Jackie, 36,…
A Study on Millennial Women and Their Eating Habits
A SheSpeaks study on Millennial Women and their eating habits reveals the influence of social media, what they want from brands, and…
Women and the White House Infographic
Since 2008, women have become more supportive of a femaie US President. A recent SheSpeaks survey reviews their change in in perception.
Infographic: How Women Discover and Share Videos
This study was featured in AdWeek, click here to see the article.
Infographic: The Snack Brands and Foods Moms Really Reach For
Low-carb diets may still bring a lot of buzz, but when women need a snack, they’re three times more likely to reach…
Product Reviews: The Female Perspective
A recent survey of 2,888 SheSpeaks members about Product Reviews revealed their importance in influencing consumer purchase across multiple product categories.
Three Tips for Trending on Twitter
Trending on Twitter is a powerful way to create awareness for your brand, product or campaign. Over the last few years, SheSpeaks…
Cross Generational Study: Reveals Surprising Similarities Between Millennials, Gen X & Boomers
By Aliza Freud, SheSpeaks CEO Lately, Millennials are the new black. Studies abound on how to address this large and important generation.…
SheSpeaks CEO, Aliza Freud, Talks Influencers with Cynopsis Media
With 74 percent of consumers relying on social media to inform their purchasing decisions (ODM Group) and 90 percent of consumers trusting…