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Summer 2019 Entertaining Study: How Women Entertain

SheSpeaks surveyed female shopper influencers in June 2019 to better understand summer entertaining shopping habits including:

1) Purchasing items for their entertaining needs

2) Purchasing items in-store vs. online

Three key insights emerged:

1) Women splurge for higher quality products when entertaining vs. just everyday use

2) Women are more likely to shop in-store vs. online for summer get-togethers.

3) Chips, crackers and cheese top the list for go-to food items during summer entertaining.

You can find the full report below. We hope that you find it useful.

If you have questions, please feel free to contact Missy Tiller, [email protected]