Summer 2019 Entertaining Study: How Women Entertain

SheSpeaks surveyed female shopper influencers in June 2019 to better understand summer entertaining shopping habits including:

1) Purchasing items for their entertaining needs

2) Purchasing items in-store vs. online

Three key insights emerged:

1) Women splurge for higher quality products when entertaining vs. just everyday use

2) Women are more likely to shop in-store vs. online for summer get-togethers.

3) Chips, crackers and cheese top the list for go-to food items during summer entertaining.

You can find the full report below. We hope that you find it useful.

If you have questions, please feel free to contact Missy Tiller, missy.tiller@shespeaks.com