Case Study
Mucinex SinusMax
Goal
Utilize influencers to create engaging content through social posts that inspire shoppers to purchase Mucinex Sinus-Max from their preferred retailer.
Results
SheSpeaks engaged Micro and Mid-Tier influencers to create Instagram and TikTok content thatΒ encouraged their followers to purchase Mucinex Sinus-Max at their preferred retailer, using an add-to-cart link. The content was amplified via paid media, including dark posts on TikTok.Β Β
Platforms Activated
















Video Content