SheSpeaks is Proudly Women Owned
Case Study

Mucinex SinusMax

Goal

Utilize influencers to create engaging content through social posts that inspire shoppers to purchase Mucinex Sinus-Max from their preferred retailer.

Results

SheSpeaks engaged Micro and Mid-Tier influencers to create Instagram and TikTok content thatΒ  encouraged their followers to purchase Mucinex Sinus-Max at their preferred retailer, using an add-to-cart link. The content was amplified via paid media, including dark posts on TikTok.Β Β 

Platforms Activated
At a Glance
32.1M
Impressions
124% of goal
8.4M
Reach
168% of goal
1.6M
Engagements
824% of goal