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Introducing InfluenCTV™: CTV Powered by Influencers
2023 was the first year cord-cutting households outnumbered linear TV households, and marketers are expected to spend $30 billion on Connected TV…
2024 SheSpeaks Holiday Shopping Index: An Air of Uncertainty
For the 12th year in a row, SheSpeaks reached out to our community members and conducted the annual Holiday Shopping Index survey,…
How Sampling+ Helped Drive 345% Purchase Intent Lift
It’s been a couple of months since we launched Sampling+, a new offering that harnesses the power of influencer marketing to supercharge…
TikTok Drives Return on Creative (ROC)
Compelling creative content makes a difference. Frequently it’s the difference between your content driving strong engagement and falling flat. Good content can…
5 Benefits of Using AI In Influencer Marketing (and a Bit of Caution)
Artificial Intelligence (AI) is the talk of the business world. It’s huge, and only getting bigger. The already significant AI market is…
Introducing Sampling✚™: Product Sampling Powered by Influencers
Millions of shoppers have been introduced to products through the tried-and-true product sample. It’s a simple and powerful proposition – trying something…
SheSpeaks Recognized as 2024 Inc. 5000 Fastest-Growing Company
With Three-Year Revenue Growth of 309% Percent, SheSpeaks Ranks in Top Third of America’s Fastest-Growing Private Companies NEW JERSEY, August 13, 2024…
Supercharging your Contextual Commerce Efforts with Influencers
Giving shoppers the ability to easily buy anything, anytime, anywhere sounds like a dream to brands and product marketers. That’s what contextual…
3 Big Takeaways for Marketers from the 2024 Retail Media Summit
Part of the SheSpeaks team was in Chicago recently at the Retail Media Summit. It was a week filled with incredible conversations…
Innovations & Trends: TikTok & Instagram Stories
With trends changing weekly and new innovations being released every day, the SheSpeaks Team comes together monthly to discuss some of the…
Anatomy of A Viral Social Post: Part 3
Past posts in the series (Part 1 & Part 2) We are back with the anatomy of a viral social post because…
Happy Mother’s Day: Celebrating the Women in our lives
Thank goodness for all the mommas out there! We are so grateful to work with a plethora of creators for our campaigns…