Blog

Insights and Ideas from SheSpeaks

Influencer Content That Works: Back to School with Horizon Organic Influencer Content That Works: Back to School with Horizon Organic In our Influencer Content That Works series, we spotlight successful influencer posts and point out why they work to connect with audiences and generate… Infographic: How Much Do People Really Trust Influencers? Infographic: How Much Do People Really Trust Influencers? Mixed in with our friends on social media feeds are influencers sharing bits of their lives for our entertainment: furniture rehabbers, makeup… How Brands are Wasting Their Influencer Marketing Budgets How Brands are Wasting Their Influencer Marketing Budgets Most brands understand the how and why of using influencers for organic awareness, and that’s great. Or is it? If they are… Anatomy of A Viral Social Post Anatomy of A Viral Social Post In influencer marketing, when a piece of content goes viral, it’s like hitting a gold mine. If you want influencer content to… Influencer Content That Works: Brand Collaborations Influencer Content That Works: Brand Collaborations In our Influencer Content That Works series, we spotlight successful influencer posts and point out why they work to connect with audiences and generate… Influencer Content That Works: Delicious Summer Recipes Influencer Content That Works: Delicious Summer Recipes In our Influencer Content That Works series, we spotlight successful influencer posts and point out why they work to connect with audiences and generate… Influencer Whitelisting: What is it & what are the benefits? Influencer Whitelisting: What is it & what are the benefits? In the world of digital marketing, there are many different strategies and tactics that can be employed to reach a brand’s target… Women’s State of Mind Survey: Women are Tired Women’s State of Mind Survey: Women are Tired Insights from our latest Women’s State of Mind Survey: Women are Tired Our latest Women’s State of Mind Survey, which we’ve been… Influencer Content That Works: One Product, Three Targets Influencer Content That Works: One Product, Three Targets In our Influencer Content That Works series, we spotlight successful influencer posts and point out why they work to connect with audiences and generate… The Powerful Impact of Female Influencers The Powerful Impact of Female Influencers In a world where social media is dominated by women, it’s no wonder that female influencers are on the rise. Female influencers… Influencer Content That Works: Burger Masterpiece TikTok & Glad Instagram Reel Influencer Content That Works: Burger Masterpiece TikTok & Glad Instagram Reel In our Influencer Content That Works series, we spotlight successful influencer posts and point out why they work to connect with audiences and generate… How to Choose the Right Influencers for Your Brand or Campaign How to Choose the Right Influencers for Your Brand or Campaign As we have discussed in the past, choosing the right influencers is a crucial step in building a successful influencer marketing campaign.…